Boasting five windows overlooking via Gesù, corner of via Montenapoleone, the new Acqua di Parma boutique has been conceived as an elegant Italian dwelling featuring all the symbols of this prestigious Made-in-Italy brand divided into thematic areas. Soft lighting, exquisite marbles and minimalist decor express an undeniable taste for elegance, perfection and time-honoured artisan traditions. To celebrate the inauguration of this totally refurbished concept store – the brand has created a limited edition series of the brand’s signature product: Colonia, Italian cologne since 1916.
www.acquadiparma.com. Via Gesù, 1 corner of via Montenapoleone. T: 02 76023307.