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Milan's Museum of Augmented Urban Art

MAUA Museum
MAUA Museum

The first Museum of Augmented Urban Art has arrived in Milan. Located outside the city, this open-air, city-wide museum uses an app to transform works of street art into digital art which can be viewed on a smartphone thanks to augmented reality technology. Users can create a customized tour that traverses five of the city’s outlying areas where the fifty murals are located. Neighbourhoods featured include Giambellino-Lorenteggio, Adriano-Padova-Rizzoli, Corvetto-Chiaravalle-Porto di Mare, Niguarda-Bovisa and QT8-Gallaratese. On reaching their destination of choice, the experience continues in digital format. Each work, framed with a smartphone camera, generates a new image, transforming the original one into a new creation of digital art.
Different locations: Giambellino-Lorenteggio, Adriano-Padova-Rizzoli, Corvetto-Chiaravalle-Porto di Mare, Niguarda-Bovisa and QT8-Gallaratese.
Official websitewww.mauamuseum.com

Journalist based in Northern Italy, passionate traveller, photography lover and unstoppable curious of the world. From her early years cars and motorbikes strike a chord in her heart, as well as the entire world of fashion. Giulia works for Where in Italy to share her passions and to promote the most unmissable events and lifestyle experiences. To make Where readers' trips a one-of-a-kind discovery.