A Historic Workshop established in 1904 and situated in the heart of Milan, this iconic boutique specializes in lingerie and underwear for men, women and children.
Among the many accolades that it has received, in 2015 it was named the best Italian commercial reality for lingerie and beachwear in the ‘Personal Touch’ category. A cult destination for those who appreciate quality and style, it offers a vast assortment of lingerie, socks, stockings and beachwear.
Brands available for men include Gallo, Hanro, Perofil with Pierre Mantoux, La Perla and Chantelle for women and Gallo, Petit Bateau and Jo Milano for children… Gioydea’s philosophy is based on a welcoming attitude, professionalism and highly attentive customer service.
Open Mon-Fri 8.15am-7.30pm; Sat 9am-1pm/3pm-7pm.
Via V. Monti, 28
M1-M2 (red and green line) Cadorna FN
T: +39 02 4815968